First Impression redefines assisted selling for the world’s largest travel and tourism company
We are thrilled to announce our latest user success story about our Value Added Reseller Partner, First Impression’s work with a giant tourism company TUI.
First Impression has worked on numerous interactive projects powered by Intuiface and is also a fervent user of Intuiface Analytics, collecting more than 100,000 engagement data points every month via the tool from over 1200 installations across Europe. As a partner ourselves, we are proud to know that the team is definitely expanding its footprint as one of the premier agencies in the world for delivering world-class.
The subject of the case study, the new TUI store remodeling project, was all about turning the entire visit-to-booking process into an interactive storytelling encounter.
With First Impression’s interactive solution powered by Intuiface, clients visiting more than 400 branches (and more to come) across Belgium and France are immediately drawn in by the shop ambiance, welcomed by stunning atmospheric images presented on specially shaped video walls. They are then encouraged to approach multitouch tables where they can freely discover shopping options by browsing through interactive content packed with videos and images. The user-friendly and comfortably sized multitouch tables also enable travel advisors to take clients on a guided digital tour that combines enticing imagery with modern interactive techniques.
The project is also without a doubt one of the world’s biggest duplicated deployments of a single experience.
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